The content in this training certificate aligns with the Online Marketing Certified Associate (OMCA) credential, which is offered by OMCP. Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. It's vital to develop a marketing strategy that keeps up with the technology. This Certificate in Digital Marketing covers the strategic issues, marketing methods and tactics, industry terminology, and best practices. Each of the nine courses in this suite offer examples, videos from industry-leading practitioners, interactive games, and review questions to ensure mastery of the material.
The Digital Marketing Certificate can help both current marketing professionals, and those wishing new career in digital marketing, with the necessary knowledge and skills. We recommend beginning with Digital Marketing Strategy first and then other courses can be taken in any order. Upon successful completion, you can download and print a Certificate of Completion.
Courses included in this certificate program are as follows:
- Social Media Marketing
- Marketing Automation
- Content Marketing
- Search Engine Optimization
- Web Analytics
- Paid Search (PPC)
- Conversion Rate Optimization
- Mobile Marketing
- Digital Marketing Strategy
This Certificate in Digital Marketing program is offered in collaboration with the trusted learning partner MindEdge.