Fundraising for Nonprofit Organizations


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          Professional Credits:

          CEU: 0.4
          CFRE: 4
          SHRM: 4


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          Completion Time

          4 hours

          Access Time

          90 Days


          Individual Skill Course



          Training Level


          Delivery Information:

          Online Asynchronous Self-paced


          Fundraising is one of the central activities of a nonprofit organization and nonprofit management. To help finance operating budgets, nonprofits must raise money every year. In addition, special projects and improvements to facilities may be needed. In these situations, fundraisers will often launch large capital campaigns or apply for foundation grants. This non-credit course offers an introduction to fundraising for nonprofit organizations, with an emphasis on the fundamental issues.

          Learning Outcomes

          After completing this course, the learner should be able to:
          • Describe the key concepts related to nonprofit fundraising, such as annual campaigns, capital campaigns, and planned giving
          • Discuss how nonprofit funds can be raised through direct mail and telemarketing
          • Explain how the Internet and social media channels may be used to generate donations
          • Compare and contrast fundraising through corporate donations versus foundation grants
          • Explain the different sections of a grant application
          • Describe methods for evaluating annual campaign performance
          • Discuss how ethics applies to nonprofit fundraising
          • Explain the importance of donor relations


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