--- title: AI for Business and Marketing description: This course is designed for professionals who want to harness the power of AI across both marketing and broader business image: https://aspire.loyola.edu/hubfs/Partner_Logo_NavyText.png --- [Home](https://aspire.loyola.edu/?hsLang=en) [Categories](https://aspire.loyola.edu/products?hsLang=en) Business [AI For Business and Marketing](https://aspire.loyola.edu/products/19708588401#) ![product_image](https://aspire.loyola.edu/hubfs/Partner_Logo_NavyText.png) # AI For Business and Marketing #### $535 Start Today! [Add to cart](https://aspire-cart.loyola.edu/simple_order?catalogid=CT_DMI_A_AI_BUS_MKT&return=https%3A%2F%2Faspire-cart.loyola.edu) #### [ Professional Credits: ](https://aspire.loyola.edu/credit_terminology?hsLang=en) CEU: 0.5 #### $535 Start Today! [Add to cart](https://aspire-cart.loyola.edu/simple_order?catalogid=CT_DMI_A_AI_BUS_MKT&return=https%3A%2F%2Faspire-cart.loyola.edu) ![](https://aspire.loyola.edu/hubfs/ASPIRE%20Assets/Icons/Completion.png) Completion Time 5 hours ![](https://aspire.loyola.edu/hubfs/ASPIRE%20Assets/Icons/Access%20time.png) Access Time 90 Days ![](https://aspire.loyola.edu/hubfs/ASPIRE%20Assets/Icons/Outcome.png) Outcome Certificate Program ![](https://aspire.loyola.edu/hubfs/ASPIRE%20Assets/Icons/Language.png) Language English ![](https://aspire.loyola.edu/hubfs/ASPIRE%20Assets/Icons/Training%20level.png) Training Level Advanced #### Delivery Information: Online Asynchronous Self-paced #### Description This course is designed for professionals who want to harness the power of AI across both marketing and broader business. Learn how to integrate AI into processes, enhance decision-making, and drive innovation and growth across your organization. These are the Modules covered: - Module 1- AI and Data - Module 2- Ethics and Practical AI Skills for Digital Professionals - Module 3- Using AI across Digital Channels - Module 4-Esential AI Tools and Models for Digital Professionals #### Learning Outcomes What you'll Learn: - Understand AI technologies like machine learning, generative AI, and NLP to optimize decision-making and streamline business processes. - Learn to use Big Data and AI tools for improved data collection, analysis, and strategic decision-making. - Apply AI to enhance marketing, sales, HR, and operational workflows, driving efficiency and innovation. - Use AI to optimize content marketing, paid search, SEO, and CX across digital channels. - Develop critical thinking, prompt engineering, and data visualization skills to stay ahead in a competitive market. - Explore tools like ChatGPT and other LLMs to boost productivity, improve communication, and streamline workflows. - Leverage cutting-edge AI tools for content creation, social media management, and strategic automation. - Ensure accountability, privacy, and transparency in AI applications while mastering risk management in an AI-driven world. #### Requirements ** ##### Technology Requirements Hardware Requirements: This course can be taken on either a PC, Mac, or Chromebook. Software Requirements: Software must be installed and fully operational before the course begins. - PC: Windows 8 or later. - Mac: macOS 10.6 or later. - Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible. Cookies and JavaScript must be enabled - The latest Adobe Reader/Acrobat Reader (free download available at https://get.adobe.com/reader/) - Any modern Office suite: Microsoft Office, Apple iWork, OpenOffice, or LibreOffice Other: - Reliable internet connection. Broadband cable or highspeed DSL is recommended for optimal experience. - E-mail account (to be able to register and to receive e-mail from the course system regarding registration, course status, etc.) - A webcam is needed for taken the exam. #### Enroll My Team ** Are you looking to enroll your team in this training Course? You Can: ##### Option 1 Click "Add to Cart" and then update the number of seats you'd like to purchase in yout cart. [Add to Cart](https://aspire-cart.loyola.edu/simple_order?catalogid=CT_DMI_A_AI_BUS_MKT&return=https%3A%2F%2Faspire-cart.loyola.edu) ##### Option 2 Contact us to explore enrollment options, including potential discounts! [Contact Us](https://aspire.loyola.edu/individuals-contact-form?hsLang=en) ### $535 ##### Start Today! [Add to cart](https://aspire-cart.loyola.edu/simple_order?catalogid=CT_DMI_A_AI_BUS_MKT&return=https%3A%2F%2Faspire-cart.loyola.edu)